improve your google ranking

IMPROVE YOUR GOOGLE RANKING

Although it is an obvious statement we think it needs to be said... To improve your Google Ranking you'll need to adjust and tweak your website.

Right... that said. Below we have a sample 'Website Review' that explains the main 20 tweaks. We hope this helps your understanding.

Here is a sample FREE review. Please follow the link on the side navigation bar for your own free review.

Hi Francisco,

As I have studied your website in detail, I can now give you some sound advice to improve your website position on the search engines.

I notice specifically that your website is very functional, so this makes it user friendly for visitors. No website however is beyond improvement. But any such suggestions as to style and design are outside the boundaries of my investigation today.

Any comments below do not relate to ‘YOUR’ content, but their search engine friendliness.

The main purpose today is to give 20 ‘AREAS’ for improvement to enable your search engine placement.

As I am not aware of your knowledge of websites, html, design, ranking techniques, etc… I will assume a moderate level.

DIY or Do You Need Help?

Visit our Search Engine Advice Page

http://www.website-doctor.co.uk/search_engine_advice.htm

First and foremost… Your ‘Page Rank’ on Google is 3. This in relation to search engine placement is paramount. I’ve seen page ranks of '0' and '1', at the top of Google, but the area of business is not competitive.

Page Rank 2 – very occasionally gets to the top but only when there is little competition.

Page Rank 3 – again occasionally reaches the top but only when the topic is not a fiercely fought subject.

Page Rank 4 – can reach the top and does on a regular basis… but has no chance on popular subjects

Page Rank 5 – will be on the top unless Rank 6+ is above them.

I have checked your main competitors and their page ranks vary from ‘PR 5’ to ‘PR 3’ on varying keywords The bottom of the first page on Google are ‘Page rank 1’ to be able to challenge these for THE top position on Google we stand a GOOD chance.

You ARE ranked in the top 10 for the keyword ?????? in the Spanish Google Search Engine.

Your ‘html’ codes are not being used to their maximum on each page. In fact you need more html pages on your site.
Your page properties are good, but need improving to get a better rank
Google’s text matching system needs high ranking pages to be ‘keyword relevant’
Your keywords are not concentrated onto individual pages.
Your web page links are average, so you will need to add keywords into your inner web page links.
Your keyword density for all the pages I visited is only average. It is better if possible to dedicate on web page for each keyword you want to rank for.
Your keywords need to appear throughout the page. Namely because of the layout as read by the Googlebot Spider Crawling Machine; it needs them mentioned perhaps in 4 places strategically placed.
Key phrases are not used enough and appropriately for the search engines.

DIY or Do You Need Help?

Visit our Search Engine Advice Page

http://www.website-doctor.co.uk/search_engine_advice.htm

Your editorial content is not sufficient enough to display your keywords
Headings and Sub Headings are not being used effectively.
Your image names could be improved and be more relevantly named.
You are not listed in important web directories that Search Engines value as reference points
Your inner web pages need to be better optimised to help the overall page rank for the main web page
Your own outgoing links need some greater thought and relevance, although too many going out as opposed to those coming in can have a detrimental affect to you’re search engine position.
It is at this stage I mention Page Rank again. The quality of incoming links to your site is the main measure of your Page Rank. I haven’t studied every page on your site but you need more incoming links.
The incoming links if possible are superior if they come from sites that have a high page rank themselves.
If the pages that link to you are not Page Rank 4 and above the site has to be relevant. Sites with good page ranks have a ‘trust’ expectancy and those without a page rank haven’t established a trust.
And… Finally any links coming into your site are best coming in with a ‘keyword’ link and not a ‘click here’ link.
You have 11 broken links which will prevent a higher search ranking.
The content of your articles cannot be read easily by Search Engines (incl. Google) in PDF format.
I note specifically when my software crawled your site it ‘timed out’. This would likely mean that the Google crawler and other search engine crawlers would also ‘time out’ and not be able to recover enough statistics to ‘rank’ your site to its up-most. This would need further investigation.